Is that you Black Beauty?
What can you do about
horse meat showing up on your plate or in your burger?
A long supply chain
means no control of what you are eating.
The recent series of scandals concerning horse meat showing up in
burgers, frozen lasagna and IKEA meatballs highlights two of the major problems
with globalization. This is just the
surface of the problem. No doubt there
are other things going on we have not heard about yet. Hopefully there is no soylent green in the
food chain yet! (Cultural reference to the 1973 science fiction film of the same name. Google it. Scary stuff.)
But seriously, when a supply chain reaches
hundreds or thousands of kilometres and spans national borders, little control
can be exerted even if the buyers are motivated to ensure good products. A live horse can be sold in Belgium or the UK,
shipped to Poland or Hungary and the meat can be resold in Romania. It can then be relabeled and shipped to
France or Spain or Ireland. Then it can be processed as beef and sold in the UK
or anywhere else.
The second problem is
that the consumer or final-point-of-sale retailer really has no ability to find
out what went wrong or who to blame. In addition, trying for a resolution by suing
those responsible can be a tiresome process with limited prospects of success. And that is just within Europe. Imagine what happens when the food supply
chain runs through China or India. Good
luck establishing responsibility in that case.
Then there is the
issue of dog meat entering the supply chain in Spain. Don’t even think about
that one...
What can the consumer
or small local retailer do about this problem? The answers are rather simple.
First, if you are a
retailer, buy from a local supplier who has a short supply chain. Your ability to monitor and trust goes up if
you have a good view of your local supplier.
Second, as a consumer,
you should always buy food that as closely as possible resembles
its original form. If you are buying highly processed pre-made frozen meals,
you really have no idea of what that “beef” might be in your frozen lasagna.
However, if you buy a pork chop or some ground beef, your own eyes should do a
good job assessing what you have. You can also see the person who is selling it to you if you buy from a local butcher shop. So again, trust goes up a bit.
The answers?
Buy locally produced
food.
Buy real food that has
not been heavily processed. This goes
for both meat and vegetables.
Both of these choices
are probably good for you – in health terms and for your local economy.
This is economics for the rest of us - enjoy that lasagna that comes from a globalized supply chain. As for me, I have a sudden craving for a nice bag of oats!
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